How to get more customers, clients and sales that you can possibly handle with Facebook Ads
The digital marketing agency in Singapore that GUARANTEES RESULTS.
What Is Facebook Ads
Facebook Ads is advertising platform that allows you to take advantage of over 2 billion active users to grow your business online.
Facebook presents you the opportunity to reach your desired target audience and sell to them directly without breaking your budget. Their Cost Per Thousand Impressions (CPM) ranges around $10, meaning you can reach over 1,000 users by spending less than $10Facebook Ads is advertising platform that allows you to take advantage of over 2 billion active users to grow your business online.
three factors:
Advertiser Bid
Facebook takes into consideration how much money you are willing to spend for a higher spot for an ad as compared to your competitors.
Estimated Action Rates
Facebook wants ads that go viral and generate clicks. Their algorithms determine if the user will take action when they see your advertisement. The more creative videos, or eye-catching graphics you have on your ad, the likelier your ad will be seen.
Ad Quality & Relevency
Based on the previous two factors, a score will be calculated from the feedback of your target audience
Positive feedback includes clicks, app installs, and video views. Negative feedback includes people clicking “I don’t want to see this” in the advertisement.
Managing and optimizing your Facebook ads that get a good ad quality and relevancy is hard, and that’s why we’re here.
How Can It Benefit You
Increase Brand Awareness
As you gain more visibility and rank higher in Google’s search algorithm, the more traffic you’ll get on your website.
Increase Customers Interaction
Facebook allows you to customize ads based on your desired call to action. Whether it’s post engagement, website click, sales, contact, or page likes, you have full control over how you want your customers to interact with your ad. Allowing you to create an advertisement that reflects your brand, resulting in a lead that is more likely to take action on your objective.
Find your ideal target audience
Facebook is known for its targeting capabilities, being able to choose based on interests, behaviors, demographics, age, languages, connections, lookalike audiences, and competitor’s fans. Allowing your business to eliminate users that don’t fit your market, resulting in an improved target audience quality and an increase of likelihood in sales.
Save Money
Proper Facebook Ad Management helps businesses effectively target their ideal audiences through optimization and advertising tools, resulting in spending less money spent per person on each ad.
Facebook Ad Design
Facebook offers different options to showcase your brand’s product and through different ad formats. Photos, Slideshows, Carousel, Video, or Image collection, we create them all. Finding the most effective format to meet your campaign and business goals while complying with Facebook ad quality and relevancy, ensuring your advertisements impact your audience to take action.
Facebook Ad Copywriting
Facebook Images attract attention, while the writing provides the reason to take action. Acquision helps your audience understand your brand story and what your business offers. Increasing their chance of taking action resulting in increased brand awareness or conversion to sales.
A/B Testing
Acquision’s marketing team continually makes adjustments to your ad campaign, ensuring it follows the latest marketing trends. Making changes to your ad strategy, bid levels, ad quality, and demographics to ensure your ads provide the most return on investment.
Research
Acquision begins researching your business. Developing audience groups, behavioral characteristics, and keywords that fit your focus or call to action.
For audience research, we find competitor ad campaigns and see what is working for them. Collecting data through search terms and viewing competitor’s ad strategies, copywriting, and creatives.
Understanding the psychological side of your customers and developing angles to appeal to them, making them, making them take action.
Strategize
Once we has enough relevant data and an understanding of your ideal audience, we focus on building a plan to reach your business goals.
As Facebook has several different options to reach your ideal audience and objectives, we devise strategies to monitor engagement and interactions, scheduling of posts, high-converting content ideas, ad spend, budget, and ideal audiences to ensure you understand what is happening every step of the way.
Launch
As Facebook has several different options to reach your ideal audience and objectives, we devise strategies to monitor engagement and interactions, scheduling of posts, high-converting content ideas, ad spend, budget, and ideal audiences to ensure you understand what is happening every step of the way.
This allows Acquision’s marketing team to gain a better understanding of your ideal audience and optimize the results of your ad campaign.
Maintain & Optimize
Acquision switches focus towards maximizing campaign performance. Implement strategies ad bids for individual ad sets, ensuring your ads get seen convert to sales.
A/B Testing all features of your campaign. Ad Copy, Ad Retargeting, Ad Demographics, Interests, Lookalike audience, and behaviors to find the best conversion results for your Facebook ads.
Eliminating bad ads from campaigns that don’t convert, ensuring your ad budget is managed efficiently.
Redesigning Ad Images and Copy to avoid ad fatigue and test new ideas and strategies that maximize your return on investment.
I have been extremely impressed with the digital marketing campaigns run by Acquision. Their strategies have truly exceeded my expectations, resulting in a 4x increase in sales for my business. Their team is professional, knowledgeable, and always willing to go the extra mile to ensure our campaigns are a success. I highly recommend Acquision for anyone looking to boost their online presence and drive more sales.
I couldn't be happier with the results that Acquision has delivered for my business. Their digital marketing campaigns have not only generated a significant increase in sales, but also a 3x increase in the number of leads. The team at Acquision is incredibly skilled and knowledgeable, and they have been able to create highly effective campaigns that have helped me reach my target audience and grow my customer base.
Being a noob in SEO & SEM, Ian have been super patient and provided us with strong support in assisting us to navigate our digital marketing strategies. It is imperative for the team to understand the mentality & needs of the client & pass this info forward. Although there were a few changes of hands throughout the years, Ian has been around since day 1 when we met up with the team. He has been extremely helpful and we are grateful for his assistance within & beyond his scope of work. Kudos to the team!
